Customer Relations and Marketing Specialist, Wood Supply, Helsinki (Headquarter)Read more
I work in different development projects related to private forest owner customer experience, services, customer relations and marketing.
I'm Espoo born and raised but have always gone to school or worked in Helsinki. Attending a German school for the first nine grades really got the international spirit rooted in me. Ever since, I have done an exchange programme whenever there was a chance for it and I even ended up doing my Master's as a double degree so that I could spend a year in Cologne, Germany. I decided to study business so I could work on international assignments and environments. In my Bachelor's, I studied Marketing because I wanted to understand what makes people behave in a certain way and how you can influence consumers. In my Master's I focused more on Entrepreneurship and my main interest was in multidisciplinary team work, ideation and new venture creation. In my free time, I like to travel, spend time with my friends and play tennis and golf.
1. Why did you choose this industry?
I have worked in various industries before like FMCG, education, finance and retail, but I was ready to try something new. My grandpa worked his entire life in the forestry sector and my prior knowledge of it relied mostly on his own experiences. Joining Stora Enso, I now truly understand the need for this industry to reinvent itself and that it is an exciting time to join a company that wants to make a positive contribution in the renewable materials space.
2. What have been the main challenges in your position?
"I work for two different teams and all my work is project based, so getting the schedules and resources to match with everyone's preferences is a bit of a challenge sometimes. With good communication and planning ahead it has ended up working well in most cases. Another thing is that in my projects, I need to motivate people from various parts of the organisation to work with me without being their manager. It goes a long way when you try to think what's in it for them, stay positive and try to organise everything well so that people know what is expected from them."
3. What have you mainly learned since joining the company?
"First of all, I have learned so much about the renewable materials industry, the opportunities ahead and where we are now. I have also become more familiar with the different players in Finland who influence the forestry sector and the private forest owners. Through the GROW programme I have gotten a much broader understanding of our company, the different divisions and group functions and what their priorities and challenges are. I have learned a lot about leadership, different ways of going about problem solving and what a difference a well managed and motivated team can make. "
4. Why would you recommend to people to apply for GROW 2017?
It is a truly an eye opening experience. The trust and opportunities given to you since day one just show how much the company believes in you and your ability to grow. But you don't have to do it alone as you will have the support network that includes your group, its coordinator, the mentors, GROW alumni and IMD staff.